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Clark Quinn’s Learnings about Learning

ITA and DevLearn!

26 October 2010 by Clark Leave a Comment

I’m excited to say that all the Internet Time Alliance (Jay, Jane, Harold, Charles, & myself) are all going to be at DevLearn this year.   I’m excited because I’m looking forward to having us all together, given that normally Jane & Charles are in the UK, Harold’s hangs out above the east coast of Baja Canada, and Jay and I populate the west coast.   At least, when we’re home.   While we’re in touch every day, and have gotten together in subgroups, we never have we been together in one place!   Practicing what we preach…

Of course, I’m also excited because DevLearn is always a great conference, and this year is shaping up to be the best yet.   The eLearning Guild team (Brent, Heidi, David and the rest) continue to improve on the excellent job they always do, the exhibit hall is sold out, I’m sure the attendance will be high, and some of the folks who I’ve most been looking to meet will be there (Jane Bozarth, I’m looking at you ;).   And, of course, my friends from previous conferences, Aaron, Marcia, Mark, Koreen, the list goes on.   The keynotes look great (JSB, Marcia!), and the lineup of other speakers reads like a who’s who of elearning.

Given that the ITA will be together, we’ll be mind-melding for a couple of days afterwards.   To that end, I strongly encourage you to find us and talk to us, individually or collectively, and let us know what you’re thinking, what your concerns are, what barriers you are facing, and so forth.   We’ll be attending each others’ sessions, and others, as well as in all the usual places (expo halls, watering holes,…).   Please give us a chance to meet you and hear from you.

Jane Hart will be speaking at 10:45 on Wed the 3rd, on The State of Learning in the Workplace Today (session 110).   Jay Cross will be speaking at 4 PM on Working Smarter: Learning is the REAL Work! (session 310).   Finally, I’ll be speaking on Thursday the 4th at 10:45 on Rethinking eLearning: Performer Augmentation (session 410). I reckon we’ll all be at each of our sessions. I will also be part of the Mobile Learning Jam at 3PM on Wed, speaking with Paul Clothier and Rovy Brannon on An ISD Discussion of Mobile Learning (though I don’t necessarily expect my ITA colleagues to be there for that session).

And, of course, please just do say hello.   I look forward to meeting you or seeing you again!

Co-Curation

25 October 2010 by Clark 1 Comment

In a presentation yesterday by Dr. Deborah Everhart, talking about Web 2.0 and the future of teaching and learning at Berkeley’s new Center of Next Generation of Teaching and Learning, she used the familiar mechanism of transitions from Web 1.0 to Web 2.0.     One of the transitions she described, from Buying to Self-Publishing sparked a thought. This was very much in the context of higher education, but it extends further.

For context, realize that we’re being inundated with knowledge.   One of the roles of our personal learning networks is to follow people who sort through the memes coming along and reframe them into new ideas, posts and more. People like my ITA colleagues and many others (e.g. #lrnchat instigators) are worth following (virtual mentorships) because they are essentially serving as curators for knowledge.

So these people are self-publishing.   In higher education, we think of authors of textbooks, although in a sense they’re curating knowledge as well. And we’re seeing movements where teams are beginning to author texts, not just for publishers but in open access contexts as well.   If we extend this, communities are, increasingly, similarly curating information.

And, really, they’re co-curating. Wikipedia ends up being the ultimate co-curated body of knowledge.   It’s co-creation, but because it’s pulling together bits of knowledge from other places. In the case of innovation, where experts are solving new problems, that’s co-creation, but capturing resources around topics and combining them is a combination of curation and creation, co-curation.

I note that this is not a new term, as librarians have been apparently using it for a while, but I think it’s an important concept in the overall context of learning together; co-creating libraries (have you ever received a request for the books you think are most critical for X :) of resources and references.   It’s a part of the larger picture of creating personal learning environments, personal learning networks, and personal knowledge management.

When I reflect on the fabulous learning that comes from my networks (such as those listed above and ITFORUM), I am really really grateful to those who contribute so that we all learn together. Thanks!

Experience Rules

21 October 2010 by Clark 1 Comment

The cry used to be “content is king”.   Then it became “well then, context must be emperor”.   Well, I want to tell you that Experience Rules.

Here’s the deal.   Content is important, but of any by itself, it doesn’t lead to learning.   You can show someone content, but if they’re not prepared (mentally and emotionally), it won’t stick.   You can design content to help prepare them but…

They have to apply it.   And abstract application doesn’t transfer, you need to apply it in context.   If it’s the right context, then the content could be valuable.   But context alone isn’t enough, you’ve got to combine the content delivery with the right context.   And now, we’re talking experience design.

Experience design is really about setting up the emotional expectations, and then delivering a series of content-resourced contexts to achieve the desired outcome.   This typically is formal learning, but can be delivering performance support tools in the workflow as well as creating access to social media in ways that match the way the learner is thinking about it.   It combines play/gaming, usability, and learning design into a coherent whole.

Of course, at another level, it’s designing the org unit to make the above an integrated component of achieving the organizational goals.   Which likely means a more distributed, wirearchical structure.   And culture is certainly a part of it, because an experience where you contribute, for example, happens better when it’s safe and rewarding to contribute!

(And while I don’t mean this in the sense of “old age and treachery, er experience, trumps youth and energy”, though it does, there is also the recognition that it takes   years of experience to be considered an expert and that’s part of it too.)

Really, combining context and content to achieve engagement and effective learning outcomes is experience design, and that’s what really needs to rule.   So, do you, er, measure up?

Serendipitous revisiting

20 October 2010 by Clark 2 Comments

In many ways, it can seem like we revisit the same old ideas again and again.   I’ve ranged over design, social, games, mobile, strategy and more in many different ways.   I try to write when there are new ideas, but many times the same themes are reviewed, albeit extended.   This might seem tiresome (more so, perhaps, to me than you :), but there’s value in it.

I’ve talked previously about explorability.   As I mentioned, I heard the concept while doing a summer internship, and was excited by it.   The other part is that I brought it back to our research lab (focused on interface design at the time), and the reaction was essentially nil. Fast-forward a couple of years, and when discussing some nuance of usability (perhaps affordances), I raised it again, to wide excitement!   What had changed?

The lesson I learned is that not only do you need the right idea, but you also need the right context.   I find that matters I talked about years ago will be just right for someone now.   So the work I did laying out the appropriate elements for game design in 1998 were appropriate for a book in 2005.   I talked about learning games from about 2002 on, and finally it went from ’emerging technologies’ to mainstream in the program track around 2008.   I’ve been talking about mobile since 2000, and finally have a book coming out in January. I wonder when mlearning will cross the chasm.

So the point is that you have to keep putting ideas out there, again and again, to find the right time for them to take hold.   Not like advertising, but like offerings.   It’s not planned, it’s just at the idea strikes, but I reckon that’s a better heuristic than a more calculated algorithm. At least, if you are trying to inspire positive change, and I confess that I am.

The New Social Learning by Tony Bingham and Marcia Conner

18 October 2010 by Clark 5 Comments

Marcia Conner & Tony Bingham’s book The New Social Learning is, quite simply, a must-read if you are in either responsible for learning in, or running, a business.   In short, eloquent, and yet highly readable chapters, they cover both the natural ways we learn, and how the new technologies both support and enhance these capabilities.   The focus is clearly on organizational success.

After a opening that sets the stage of how the world’s changing, Tony and Marcia go through a series of tools and opportunities in systematic ways: community, video, twitter, wikis, virtual worlds, and face to face events.   For each, they provide vibrant examples, core concepts, recommendations, and ways to address criticism.   The elements are all relevant and apt.

If you’ve followed this blog at all, you know that social learning is the key to competitiveness and survival. This powerful book helps make abundantly clear just what is on offer.   Illustrated with anecdotes and quotes from the major players jn the space (usual disclaimer), the message could not be clearer.   They’ve done the homework to illuminate the way the world is moving.

I wish they had talked more about mobile, as I think that’s a dimension to this area that is going to be a serious game-changer. It’s implicit in their work, particularly talking about face-to-face, but could use emphasis.

Overall, this is a great complement to Jane Bozarth’s Social Media for Trainers, and our Working Smarter Fieldbook. Together, they provide the big picture and the practical guidance organizations need to take the next step in organizational development. Buy it, read it, apply it, and proselytize it. Let’s make the world a smarter place.

Learning Experience Design in Action

8 October 2010 by Clark 4 Comments

I was working with one of my clients/partners on an opportunity to develop classroom learning on a tablet.   The first push is to get something to show teachers and trial in a classroom.   It’s not yet going to be socially enabled, nor particularly mobile, nor yet augmented with resources; the point now is to demonstrate capability to develop compelling interactives (pretty much regardless of whether it’s a tablet or not).

As context, they’d sent me some storyboards that I’d responded to with some comments.     They actually started from a good point, but there were nuances that needed to be teased out.   Their questions   led me to think through some principles that underpinned my recommendations.   In the course of their questions, I talked about these perspectives:

Start with visceral experience: I want to ground the learning in their world.   I want to start with phenomena that they understand, and have them do a little free exploration followed by some focused tasks, but at a qualitative, experiential level. Drill down from the bigger picture in the world, to intermediate issues, to why this in particular is important, and have them actively explore the relationships.

Connect conceptual to formal: after the learner has an experiential basis, then link it to formal representations.   Help the learners connect their actions to the tools used to structure our understanding.   At the end of the day, at least in this domain, we want them to be able to use the formal representations to solve problems that their capabilities can’t solve with their bodies (e.g. applying forces in microjoules or gigajoules).   As a guide, the point is not to teach science, say, but instead to teach them to be scientists, using tools to solve problems.   Finally, they should be taking measurements, transforming to manipulable representations, transforming the representations to a solution, and then applying that back to the world.

Focus on action, not content: rather than require learners to view this video or that document, make them available.   Ideally, the only required elements would be the series of activities, and the information resources surround the activities as options.   The challenge of the activities, and quality of the content, would ideally drive the learner to the resources, but there might be required quick overviews that point to deeper resources, and individuals who struggle might be pointed to the content.

Launch with a meaningful context: I suggested an overall task that would ultimately need to be performed, using a recognized problem as the motivation for learning this content, though there are other ways.   However, you do want to harness learners hearts as well as their brains in the endeavor.   In this case it was about saving people’s lives that motivated going through the course to be prepared to come back and provide the knowledge of what force to apply, in what direction.

And in one I didn’t convey, but is implicit in the learning situation but could and should be implicit in the development of the learning experience:

Scaffold the learning process: don’t assume that the learner is equipped for learning this way, provide support. Pedagogical support can be through an agent, and there has to be feedback involved both addressing the content and the process.   If only requiring the activities, the evaluation, inadequate performance might trigger a requirement to view content, for example.   A pedagogical avatar could be useful.

All of this is based upon a research base in learning theory, even the emotional side.   There could be more involved, as I had ides for options in being social, and actually being mobile, which are currently beyond the scope of their engagement, but the point is to start with a visceral and active base upon which to drive motivation for content, formalisms, and ultimate mastery.

A request for help

5 October 2010 by Clark 1 Comment

I regularly review what I offer and do, trying to ensure an alignment between what the market needs and what I can offer, as is incumbent upon a consultant.   It’s all part of life in the age of perpetual beta.   Now, I think I have a pretty good idea of what I can do, and what the market needs, but there is the potential for some ‘blind spots’.

Ordinarily, I make my best stab and move on, but after working with my ITA colleagues and refining my understanding of the value of crowd-sourcing, I recognize that my perceptions may not be aligned with market perceptions about what I do or what is needed.   So, I’m putting out a request, and asking that you contribute.   Obviously, I’m hoping that if you’ve been reading this blog and/or know me, you will have some feel for what I (can) offer.

I’m asking that whether through comments on this blog post, by twitter (@quinnovator), or email or phone, you provide input on any or all of the following questions for me (as Quinnovation):

  • What services does and should Quinnovation (that is, me) offer?
  • What is, or should be, Quinnovation’s unique market position or value proposition?
  • What problems does or can Quinnovation solve as well or better than anyone?
  • Who is or should be Quinnovation’s target market?

Yes, ultimately it’s my responsibility, but it’s worthwhile to get your input.   Also, please feel free to be brutally honest; I’d rather have insight than inaccurate gentleness.   I welcome your feedback.   Thanks in advance, and eager to see what shows up!

Quinnovation

Quip: Quality

4 October 2010 by Clark 5 Comments

I had the (dubious) pleasure of picking up an award for a client at an eLearning awards ceremony a number of years back. There’s been some apt criticism of the whole awards industry thing overall, but it did give me a chance to see what was passing as award-winning content.   And I was dismayed.   One memorable example had traditional HR policy drill-and-kill tarted up into a ‘country fair’ theme. It was, frankly, quite well produced and visually attractive.   And complete dreck, instructionally.   Yet, it had won an award!

My client typically fights the good fight when they can (hey, they use me ;), but sometimes they can’t convince the client or know not to bother. In another instance, I actually took on the design for a project, and at the end the client’s manager asked what was so special. After I walked him through it, he was singing the hallelujah chorus, but there’s an important point here.   I’ve heard this tale from many of my colleagues as well, and it indicates a problem.

Quality design is hard to distinguish from well-produced but under-designed content.

To the layperson, or even perhaps the ordinary instructional designer, the nuances of good content aren’t obvious. If the learning objective is focused on knowledge, it’s because that’s what the SME told us was important. So what if the emotional engagement is extrinsic, not intrinsic, it’s still engaging, right?   We cover the content, show an example, and then ensure they know it.   That’s what we do.

SO not.   Frankly, if you don’t really understand the underlying important elements that constitute the components of learning, if you can’t distinguish good from ordinary, you’re wasting your time and money.   If that were the only consequence,well, shame on the buyer.   But if there’s a Great eLearning Garbage Patch, it gets harder to pitch quality.   If you don’t care that it ‘sticks’ and leads to meaningful behavior change in the workplace, you shouldn’t even start. If you do care, then you have to do more.

Hey, low production values aren’t what make the learning occur, it’s just to minimize barriers (“ooh, this is so ugly”).   Learning is really a probability game (you can’t make a learner learn), and every element you under-design knocks something like 10-50% off the likelihood it’ll lead to change.   Several of those combined and you’ve dropped your odds to darn near zero (ending up working only for those who’ll figure it out no matter what you do to them).

And the problem is,   your client, your audience, doesn’t know.   So you can lose out to someone who shows flashy content but knows bugger all about learning.   You see it everywhere.

So, we have to do more.   We have to educate our clients, partners, and the audience.   It’s not easy, but if we don’t, we’ll continue to be awash in garbage content. We’ll be wasting time and money, and our effort will be unappreciated.

If you’re a designer, get on top of it, and get good at explaining it. If you’re a customer, ask them to explain how their content actually achieves learning outcomes.   Or get some independent evaluation.   There are still vulnerabilities, but it’s a push in the right direction.   We need more better learning!

Social Media for Trainers (by Jane Bozarth)

1 October 2010 by Clark 1 Comment

Jane Bozarth’s Social Media for Trainers is a wonderfully handy, and important, book. It succinctly introduces why you would want to think about social media to augment training, introduces several of the major social media tools that represent categorical differences, and, for each, focuses on practical explanations about the tools, pluses and minuses, and classic ways to use them before, during, and after learning events.

As a disclaimer, let me note that not only am I mentioned in the book, but I also reviewed the manuscript for the publisher, so understand that I’m not completely unbiased.   On the other hand, I can point to principle about why this book is so needed.

As I mentioned before, the key to deep learning is processing the information in a variety of ways, and social interaction around the content is a valuable form of processing. Consequently, social media can have a valuable role in training and learning.   However, trainers are not always familiar or comfortable with social media, nor understand how they could practically be used.

This book provides just the concise information needed.   The media are presented simply with examples and steps, the examples are clear and relevant, and appropriate disclaimers are made about the changing nature of the technology.

The nicest part, for me, is the last chapter where Jane reconnects the message back into the larger picture: of learning, of work, and of organizations.   For one, she talks a bit about how social relates to learning, an important conception. And she makes the necessary link between augmenting formal learning and the informal learning power of social networks.

The last, in particular, is enabled by mobile. Jane does address mobile, as the social tools mentioned have mobile mechanisms. The mobile dimension extends the reach of the opportunities, and the learning experience, as well as opening up the possibilities of bridging the gap between informal and formal.

While I could make small tweaks (put the processing up front, mention personal reflection via blogs), overall this book is a ‘must own’ for trainer & instructional designers, and managers of same.   This book complements Marcia Conner & Tony Bingham’s The New Social Learning, and our The Working Smarter Fieldbook, serving as the hands on guide to frontline use of social media.

Levels of learning experience design

28 September 2010 by Clark Leave a Comment

If you want to achieve meaningful outcomes in the space of the important work, you need to ensure that the process is optimized. This means that you want to streamline formal learning, maximize the utility of resources, and facilitate optimal interaction. This is the realm of learning experience design.

Learning experience design can, and should, operate at several levels. For one, you want individual learning experiences to be optimal. You want a minimalist approach that combines effective cognitive design with engaging emotional design. You want the formal resources to be designed to mesh with the task and provide effective information design. And you want the social learning tools to be organized around the way the team coheres.

Here we are talking deeper instructional design, information mapping, and aligned social media.

At the next level, you want your learning development processes to make it easy to do good learning design: you want your tools and templates to scaffold proper outcomes (and preclude bad design), and you want your oversight to be based upon sound principles.

Here we are on about design processes and teams, as well as tools. We can be talking about content models and delivery architectures as well.

At a higher level, you want your components of learning to complement one another, so courses are designed in synchrony with your resources and networks, and vice versa, and you want your IT infrastructure to be based upon structures that maintain security, reliability, and maintainability with flexibility so as not to preclude new directions.

Here we are talking content frameworks and hosting architectures, semantics, and organizational alignment and culture.

Unfortunately, most organizations in my experience, are using flawed models at the first level, are embryonic at the second, and are oblivious of the top. Yet, the competitive advantage will increasingly come from just such an optimized structure, as working *smarter* will increasingly be the only sustainable edge. So, are you ready to move ahead?

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