Soraya Dorabi opened the second day of the FocusOn Learning conference with a presentation on how data is changing learning and performance. Hampered by technology hiccups, Soraya talked about the ways in which all digital platforms generate data and how that data could be leveraged to support personalized education. She also raised the issue of the ethical entailments.
Scott Dadich #FocusOnLearn Keynote Mindmap
Scott Dadich, editor-in-chief at Wired, opened the eLearning Guild’s FocusOn Learning conference with a keynote on Designing the Future. He presented three meta-narratives – stories that emerge and transcend an individual article – that he said define the future. Transportation is being fundamentally being transformed by applying network thinking. Virtual reality is growing, but the disappearance of the ‘device’ can transform our experience of presence. And machine learning means we may not comprehend the intelligent behavior that emerges. Interesting stuff!
The 3 Social Media Things You Ought to Avoid
At least, that is, with me. Frankly, I wonder if you even bothered to read this after a title like that! Or at least are highly suspicious at this point. It (should) be just the type of thing you would not expect from me. And there’s a reason for that. There are 3 egregious social media things you shouldn’t do, and the title is related to one of them.
As context, because of this blog, I get occasional emails offering to write guest posts for me. Now, these aren’t really learning folks, these are marketing folks who would want to put in links to their site. This used to happen a lot, so much so I even wrote a post about it. And I point people to it when they get it (for a number of certain types of requests I’ve made up canned responses I just cut and paste).
So I just got one, and it was nice, because it actually listed the company, pointed to examples of their work, and listed some sample titles. However, the titles just didn’t sound like me:
The Four Social Media Perversions You Should Capitalize On
7 Tips to Clickbait That Will Guarantee Results
Posts That Generate Revenue: Using the Words You Can’t Say On Television
…
(Ok, I’m exaggerating a wee bit :). However, this leads to the first thing to avoid:
1. Don’t offer guest posts that don’t match the tenor of the blog
Now the second case is implied by a bit of the above. Recently I’ve gotten requests about placing links that are much more, er, mysterious. To paraphrase: I work for a client that works in a related area and I’ve written lots of posts and I’d like to do some for you, and there might even be a small bit of money available. Read: I’m too ashamed to admit who I work for, I won’t show you an example of my work, and I’ll try to entice you with a mention of money. Somehow these folks haven’t heard about what builds trust on the net (hint: it’s spelled ‘transparency’). So:
2. Don’t give vague offers with unsubstantiated particulars
I’m more susceptible to people who actually do inquire what it would take to place an ad, but so far I haven’t gone there (I once asked and folks seemed to prefer it without).
Along with this, there are always people who want to show me their product (because it’s in my space) and give them my feedback. That is, they want me to give them my years of expertise for free. On top of that, they need enough of my time to present their product first. My response is always “I talk ideas for free, I help someone personally for drinks/dinner*, but if someone’s making a quid, I get a cut”. The point being, I’m not giving my free time and expert opinion (hey, that’s how I feed the family). I’ll offer them my services, and a time or two that’s actually happened. But mostly they plead poverty and move on.
This is a well-known problem. There are other examples as well: “can I pick your brain”, offers of ‘exposure’ in return for speaking, and it’s not on. In fact, it’s ripe for parody. Thus:
3. Don’t try to get free work
There’re more, I’m sure, but these seem to be the most frequent. It’s really bad social media behavior. If you want something, tell me what it is, and make the value proposition clear.
And let’s be clear: there are offers I do take up, but these are clear about what is required as well as the benefit is to me as well as to them, and I can make a conscious evaluation.
So please, feel free to hire me, but don’t expect me to work for free. Fair enough?
(*Sometimes I just request they pay it forward, if they’re a young person, since I benefited so much from intellectual generosity when I was a neophyte.)
The Quinnovation eLearning Process Survey
In the interests of understanding where the market is, I’m looking to benchmark where organizations are. Sure, there are other data points, but I have my own questions I would like to get answered. So I’ve created a quick survey of seven questions (thanks, SurveyMonkey) I’d love for you to fill out.
My interest is in finding out about the processes used in designing and delivering elearning. While I’ve my own impressions, I thought it would be nice to bolster it with data. So here we are.
And I’m not asking what org you’re working for, because I’d appreciate honest answers. Please feel free to respond and circulate to those you know in other organizations (but try to only have one person from your org fill it out).
This is an experiment (hey, that’s what innovation is all about ;), so we’ll see how it goes. I’ll report out what happens when responses start petering out (or when I hit my 100 response cap ;). I welcome your comments or questions as well. Thanks!
Where do comics/cartoons fit?
I’ve regularly suggested that you want to use the right media for the task, and there are specific cognitive properties of media that help determine the answer. One important dimension is context versus concept, and another is dynamic versus static. But I realized I needed to extend it.
To start with, concepts are relationships, such as diagrams (as this one is!). Whereas context is the actual setting. For one, you want to abstract away, for the other you want to be concrete. Similarly, some relationships, and settings, are static, whereas others are dynamic. Obviously, here we’re talking static relationships, but if we wanted to illustrate some chemical process, we might need an animation.
So, for contextualization, we can use a photo capturing the real setting. Unless, of course, it’s dynamic and we need a video. Similarly, if we need conceptual relationships, we use a diagram, unless again if it’s dynamic and we need an animation. (By animation, I mean a dynamic diagram, not a cartoon, just as a video is a dynamic recording of a live setting, not a cartoon.)
Audio’s a funny case, in that it can be static as text or dynamic as audio. The needs change depending on where you need your attention represented: you can’t (and shouldn’t) put static text on a dynamic visual, and you can’t use video if the attention can’t be visually distracted. Audio is valuable when you can’t take your eyes away (e.g. the audio guidance on a GPS, “now turn left”).
Note that there are halfway points. You can capture a sequence of static images in lieu of a video (think narrated slide show). Similarly, a diagram could be shown in multiple states. And this is all ignoring interactives. But there’s a particular place I want to go, hinted above.
I was reflecting that comics (static) and cartoons (dynamic) are instances that don’t naturally fall out of my characterization, and realized I needed a way to consider them. I posit that comics/cartoons are halfway between context and concept. They strip away unnecessary context, so that it’s easier to see what’s important, and have the potential (via, say, thought balloons) to annotate the world with the concept. So they’re semi-conceptual, and semi-contextual. I’ve regularly argued that we don’t use them often enough for a number of reasons, and it’s important to think where they fit.
This is my proposal: that they help focus attention on important elements without unnecessary details and the ability to elaborate (as well as the rest of the benefits: familiarity, bandwidth, etc). So, what do you say? Does this fit and make sense? Are you going to use more comics/graphic novels/cartoons?
Heading in the right direction
Most of our educational approaches – K12, Higher Ed, and organizational – are fundamentally wrong. What I see in schools, classrooms, and corporations are information presentation and knowledge testing. Which isn’t bad in and of itself, except that it won’t lead to new abilities to do! And this bothers me.
As a consequence, I took a stand trying to create a curricula that wasn’t about content, but instead about action. I elaborated it in some subsequent posts, trying to make clear that the activities could be connected and social, so that you could be developing something over time, and also that the output of the activity produced products – both the work and thoughts on the work – that serve as a portfolio.
I just was reading and saw some lovely synergistic thoughts that inspire me that there’s hope. For one, Paul Tough apparently wrote a book on the non-cognitive aspects of successful learners, How Children Succeed, and then followed it up with Helping Children Succeed, which digs into the ignored ‘how’. His point is that elements like ‘grit’ that have been (rightly) touted aren’t developed in the same way cognitive skills are, and yet they can be developed. I haven’t read his book (yet), but in exploring an interview with him, I found out about Expeditionary Learning.
And what Expeditionary Learning has, I’m happy to discover, is an approach based upon deeply immersive projects that integrate curricula and require the learning traits recognized as important. Tough’s point is that the environment matters, and here are schools that are restructured to be learning environments with learning cultures. They’re social, facilitated, with meaningful goals, and real challenges. This is about learning, not testing. “A teacher’s primary task is to help students overcome their fears and discover they can do more than they think they can.”
And I similarly came across an article by Benjamin Riley, who’s been pilloried as the poster-child against personalization. And he embraces that from a particular stance, that learning should be personalized by teachers, not technology. He goes further, talking about having teachers understand learning science, becoming learning engineers. He also emphasizes social aspects.
Both of these approaches indicate a shift from content regurgitation to meaningful social action, in ways that reflect what’s known about how we think, work, and learn. It’s way past time, but it doesn’t mean we shouldn’t keep striving to do better. I’ll argue that in higher ed and in organizations, we should also become more aware of learning science, and on meaningful activity. I encourage you to read the short interview and article, and think about where you see leverage to improve learning. I’m happy to help!
A richer suite of support
While it’s easy to talk about how we need to support the transition from novice to expert, it might help to be a little more detailed. While it’s easy to say that the role of formal learning wanes, and the role of informal learning ramps up, what are the types of support we might look to?
I expanded a core diagram I’ve been using for quite a while, based upon earlier diagrams from others. It’s also been used by others, and the core of the diagram is clear, but I wanted to elaborate it. The underlying point is that as individuals gather expertise the value of formal learning drops, and the value of informal learning increases. Ok, but what does that mean?
It means that courses make sense for novices, who don’t know what they need nor why it’s important. As they start performing however, their needs change. They start knowing what they need, and why it’s important, and they start just needing those resources. They can be designed or curated, but they are either performance support in the moment or learning resources that develop understanding or abilities. For the former, we’re talking about how-to videos, checklists, lookup tables, etc. For the latter, we might be talking documents, documentaries, diagrams, or more interactive elements such as simulations.
At this stage we also need coaching and/or mentoring, and chances to communicate with our colleagues. It’s the social work that will play a role in the development of the learner through interactions. Obviously, you can be doing communication in courses as well, and reflecting and collaborating at the practitioner stage as well, these are continua, not boxes as portrayed here. The point, however, is that the nature of the necessary support and the activities change.
And, of course, once an individual advances far enough, there’s little anyone can be providing for them, instead they need the ‘creative friction’ of interactions with other experts and ideas to generate the new understandings that will advance the individual and the organization. Reflecting together, solving problems to gather, and more, are all part of the activities that individuals undertake.
These activities don’t always happen well, and can be facilitated in many ways. There are cultural factors as well. There is a clear need for someone to be undertaking ensuring that these activities are happening in optimal ways in a conducive environment. It doesn’t have to be L&D, and it won’t be if all they do is focus on training and courses, but it should be someone who understands a bit about how we think, work, and learn. And I don’t know another group that is better placed. Can you?
The Human-Centered Organization
As I talk about aligning work with how we brains think, work, and learn, I realize I’m talking about something bigger. While I want L&D to lead the way (as those are the folks I know), it’s really about leading the way to an organization that’s aligned with us, with people. And I think that’s something bigger, and definitely better.
The point being, as we reorganize work to tap into the best of us, we’re creating organizations that are humane in a very specific, and hopefully deep, sense. Humane for all employees, and further.
The industrial era organization, quite simply, wasn’t. The mechanization of human work, the drive for more efficiency at whatever cost, the top-down imposition of rules, and more, are all contrary to what brings out the best in people. It’s demeaning and unhealthy, but even from a business perspective it’s rigid and inflexible.
Instead, when we talk about having work with purpose, and socially aware organizations, with tighter coupling to the market, and greater empowerment of employees, we’re talking about our finer human elements. And, the evidence seems to be that such organizations are more successful.
Interestingly, I searched the term “Human Centered Organization”, and came across this proposal. (And, in fact, it’s now an ISO standard, 27500:2016, not that I’ve made it past the paywall to view the whole thing.) I found the principles from the summary to be a a good starting point:
- capitalize on individual differences as an organizational strength
- make usability and accessibility strategic business objectives
- adopt a total system approach
- ensure health, safety, and well-being are business priorities
- value employees and create a meaningful work environment
- be open and trustworthy
- act in socially responsible ways
All of these reflect different areas I’ve either touted or am aware of specific work (and workers) in the area. I’d add that this should not be just internally-facing; this should reflect work with partners and customers as well.
Frankly, many companies I interact with seem driven to confuse me to the point that I make decisions that favor them. I don’t like that, and try to avoid them. A few organizations, instead, offer simple services with clear benefits. Interestingly, when I engage with the people in the straightforward organizations, they seem to like their employment circumstances. When I can engage one of the others to speak to me honestly, or I know them through other channels than a business relationship, they admit they don’t like what they have to do.
OK, so I can be an idealist (and am a native Californian :), but it seems to me that organizations that move to a more humane approach are going to be the ones that will last. There are known concrete steps to get there, but the path will vary by organization. I suggest that you start thinking about your strategy. Are you ready to get human?
Reading List additions
I’ve been reading a few other books, and have written up some book reviews on two of them.
For the Revolution Reading List, I strongly encourage you to read Amy Edmondson’s Teaming, it’s a great review of the needed changes for organizations to embrace innovation. My eLearn Mag review is here.
For no specific list, but as a book that was really transformational for my thinking, Todd Rose’s The End of Average really helped point out the problems with our current obsession with simplistic evaluations of people. My review for eLearn Mag is here.
And some thoughts on Doug Engelbart, a visionary who’s contributed greatly to our thinking can be seen in this article for Learning Solutions, here.
As always, I welcome hearing your thoughts on these, or your own recommendations!
Moving forward
I’ve argued before that there’s a pretty clear path forward for organizations. The necessity to become agile means that the old ‘command and control’ approach won’t cut it any longer. What’s required is tapping into the ability of people to work together. The new structure is focused on teams (stayed tuned for my review of Amy Edmondson’s Teaming) that are given the tasks to solve problems, trouble shoot, design new products and services, and generally continue to adapt. In short, to learn. And I want to talk about the L&D role here, at least the potential one.
Certain elements are required. The teams need a number of things to be effective. They have to be given meaningful tasks, to have the freedom to pursue them, to have the ability to experiment (and fail) as necessary, and to be accountable. To collaborate successfully to accomplish their goals, they need certain features internally: they need to have diverse representation, be open to new ideas, have time for reflection, and it has to be safe to contribute.
This takes a new approach from the organization. It takes leadership to make such a culture, and the culture itself has to make it possible for these to occur and to get people to be motivated to contribute. Two elements really contribute: contribution, and transparency. People need to know what each other is doing, and be willing to chip in and assist. This happens both within teams and beyond.
So what is L&D’s role? First, to model the desired behavior. L&D should be practicing what it preaches in experimenting and continually improving. There should be teams assigned to tasks, and the practitioners should be acting as members of their communities. They should be evangelizing, piloting, and sharing their successes with this approach, while continually learning more.
Then, L&D should be working with others as teams to meet their client needs. They should be working to innovate around the solutions. They should be promoting and executing on pilots that get fleshed out. And they should be gradually raising awareness about the processes and the culture.
Done well, this movement reduces turnover, increases engagement, and produces better outcomes. It’s not trivial; there are nuances and challenges that will have to be addresses. On the other hand, evidence is converging that this is the future of business. So are you preparing for it, or waiting to be blind-sided? If you’re looking for guidance in getting going, I’m easy to find.