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Hyping the news

31 January 2023 by Clark Leave a Comment

I just saw another of these ‘n things you must…if you…’ headlines, and as usual it had the opposite effect they intended. I guess I’m a contrarian, because such headlines to me are an immediate warning. It happened to be in an area I know about, and I hadn’t done any of the necessary things. Yet, I have done the thing they were saying needed the prerequisites. Arguably well (do awards count?). It made me reflect on how we’re hyping the news. Some thoughts…

Yes, I know that such headlines are clickbait. ‘n‘ should be small. Yet when I tried to boil down Upside’s ‘deeper learning’ list for an infographic, it came to 14 items.  Inconvenient for hype,  I’m afraid, but what I’d put in the white paper. Of course there’s more, but I’m trying to be comprehensive, not ‘attractive’.  Similarly, when I created my EEA alignment, I had nine elements. Not because they were convenient for marketing, but because that’s what emerged from the work.

I similarly see lists for ‘the five things’, or the ‘8 things’ (somehow 8 seems to be a maximum, at least for marketing ;). What worries me about these lists is if they’re comprehensive. Is that really all? Have you ensured that they’re necessary and sufficient? Did you even have a process? It took four of us working through months to come up with the eight elements of the Serious eLearning Manifesto.  None of the above lists (Manifesto, EEA, deeper learning) are definitive, but they are the result of substantial work and thinking. Not just pulled together for a marketing push.

There are good lists, don’t get me wrong. Ones where people have worked to try to identify critical elements, or good choices based upon principled grounds. Typically, if it’s the case, there are pointers to the basis for these claims. Either there’s someone who’s known for work in the area, or they’re transparent about process. However, there are also lists where it’s clear someone’s just pulled together some random bits. Look for inconsistency, mismatches of types, etc.

In the broader picture, it’s clear that generating fear and outrage and sensationalism sell. I just want to demonstrate a resistance, and prefer a clear argument over a rant. (Here I’m trying to do the former, not the latter. ;) This goes with probably my broader prescription: I do want policy wonks making decisions. I really don’t want simple wrong answers to complicated questions no matter how appealing.

So, my short take is if you know the area, read with a critical eye. If you don’t, look for warning signs, and see what those who do know have to say about it. Caveat emptor. That’s my take on trying to stay immune to the hyping of news.

(Social) Media Moves

6 December 2022 by Clark 1 Comment

Time change, and so must we. Recent changes in the social media market mean that I’ve had to adapt. Somewhat. So here’s an update on my social media moves.

Hopefully, you’re aware of the changes that have affected Twitter. After acquisition, the new owner made a number of moves both internally and to the business model. Most of them seem counter to what I advocate: aligning with how people think, work, and learn. I’ve been on Twitter for 14+ years, and was one of the first team recruited to run #lrnchat. I have first met people who are now friends through Twitter. It’s been great. ’til now.

Now, I’m not leaving it, yet. I don’t want to be forced to make decisions by others. Still, while the decision to cut the Covid misinformation containment bothered me, the one to cut the child abuse team has forced my hand. I am no longer posting on Twitter. I’ve stopped auto-posting these blog screeds.

Of course, auto-posting is problematic. I can’t seem to get it working for LinkedIn. IFTTT works for Facebook, and for Twitter, but…not LinkedIn (testing again), and the plugin I was using doesn’t seem to any longer either. Not that I expect you to see me on Facebook (that’s just for friends & family, sorry), but I do engage a lot on LinkedIn. That’s my most active arena right now.

I’m experimenting with alternatives to the little bird. I’ve set up an account on Mastodon (sfba.social) as many have, and likewise just got in to post.news. On both, as on LinkedIn and Twitter, I’m @quinnovator (surprise, eh?).  Hey, I want to make it easy to connect! If you’re on one of those, please do. Besides, I’ve got a brand to maintain, right?  Not sure how to autopost to either, though.

I have yet to really get a handle on Mastodon and post.news, so I’m still experimenting. No insights yet (update: I can’t find myself on Post.news, nor can I see/edit my own profile). I’ll probably maintain the same criteria on them that I’ve used on LinkedIn: I’ll connect to most anyone in the L&D field. We’ll see. So those are my current social media moves. I welcome feedback.

The power of emotion

29 September 2022 by Clark Leave a Comment

Increasingly, we’re seeing that emotion matters. Scientific evidence supports what we intuitively know. Yet, in many cases, our actions don’t support that understanding. At least, in nuance. In particular, our learning designs suffer from trivialized ‘like’ as opposed to useful and effective approaches. We can and should do better to tap into the power of emotion.

Again, I’m using the term ’emotion’ loosely here. While we do care about emotions like joy and grief (though our picture is changing), what we really need to be caring about are non-cognitive elements like motivation, anxiety, and confidence. It’s about designing to appropriately address them: develop motivation, keep a lid on anxiety, and build confidence. Each has it’s elements.

Motivation improves learning outcomes, but requires understanding what makes us interested. We’re driven by a desire to understand the world (c.f. ‘predictive coding‘. Curiosity can assist in developing an interest. Certainly, self-interest plays a role as well, and helping people tune into the positive consequences of a learning experience (or the negative outcomes of not having the requisite understanding) is also useful. Self-Determination Theory (c.f. Deci and Ryan) talks about mastery, autonomy, and relatedness. We can use this to help people connect with others (instructors/peers/experts), give them tasks (autonomy) and support to succeed (mastery).

Anxiety interferes, if it’s too much. While a small amount helps, that’s quickly overwhelming. Given that learning can be intrinsically anxiety-inducing, keeping anxiety to a minimum is important. Making it safe to fail is an important component of this. Psychological safety is an important element in organizational operation, and learning as well.  We can not attach consequences to practice, certainly at first. We can also have the instructor make mistakes as well.

Building confidence is an adjunct here. As people master the skills, at greater and greater levels of challenge (an important component of successful learning experience design), they build confidence. That reduces anxiety, and maintains motivation. We don’t want false confidence, but we can steadily build confidence as we go. Ultimately, we want learners to have sufficient confidence to try out the skills (and succeed) after the learning experience.

There’s lots more that goes into making an experience effective and engaging, but understanding these elements, and how to enact them, is an important component. The power of emotion, properly harnessed, improves learning outcomes (which is what we should be about ;). I’ll be addressing these and more in my workshop Make It Meaningful at the upcoming DevLearn conference in Las Vegas on Oct 24. I’d love to see you there, as we talk about the complement to learning science that combines to achieve those experience goals.

Designing a conference

22 September 2022 by Clark Leave a Comment

When I agreed to join as co-director of the Learning & Development Accelerator, I’d already attended their first two conferences. Those had been designed to reflect the circumstances at the time, e.g. the pandemic. In addition, there was a desire on the part of Matt Richter & Will Thalheimer (the original directors) to reflect certain values. Matt and I are running the event again, but times have changed. That means we have to rethink what’s being done. So here’s my thinking about designing a conference.

First, the values Matt and Will started with included being as global as possible, and being virtual. The former was reflected in having presentations given twice, once early in the US day, and then again later. That supported everything from Europe, Africa, and the Mideast to Asia and Australia. The virtual was, at least partly, a reaction to the lack of desire to travel and meet face to face, but also to provide options for those who might struggle.

We’re definitely still focusing on being virtual. Folks who would find it challenging to arrange travel for whatever reason can attend this event. There’s also the environmental considerations. Yes, technology requires resources, but not as much as collective travel. While there’s also a desire to meet different time needs, we’ve found less demand for multiple times. However, we will be recording sessions that are synchronous, so they can be viewed at convenient times. We also are spreading it over six weeks, so that there’s time to consume as much as you want. Further, faculty can choose when they’re offering ;).

The original design was focused on evidence-based L&D (which remains a key guiding principle for the LDA). Matt & Will solicited their presenters based upon their representation, but the agenda was largely what those folks wanted to present. Which, in many ways, reflects what other conferences do. In this new era, we wondered what would make a compelling proposition when you can travel to F2F events. We decided that we wanted to step away from ‘what we get’, and focus on ‘what the audience needs’.

This event, then, has a curriculum, across two tracks, designed to address specific needs. There’s also a different pedagogy than most conferences.We also have specific faculty, rather than presenters based upon submissions. Of course, there are tradeoffs. At least we can share our thinking.

The faculty are folks we know and trust to present evidence-based content. You won’t hear promotion for snake oil, like learning styles. We have a pretty impressive lineup, frankly, of people we think are world-class. This includes folks like Ruth Clark, Mirjam Neelen & Paul Kirschner, Karl Kapp, Julie Dirksen, Kat Koppett, Stella Lee, Nigel Paine, Will Thalheimer, and Thiagi. On top of, of course, Matt and myself. Reality means that a few folks we would’ve liked to have couldn’t commit, but this is a a broad and reputable group.

The tracks are basics and advanced. We want to be able to serve multiple audiences. The intent is that the basic track has the core knowledge an L&D person should know. As best we can, as we negotiate with the faculty, of course. Then, the advanced topics are things that are emergent and need addressing. Of course, there’s no commitment that you have to stay in one or another. As with other conferences, you can pick and choose what to view.

We’re also not just having presentations; we’ve asked the faculty to provide development. That is, we’re intending several rounds of content, activity, and feedback, spread out over several days or weeks. We don’t want people to hear good ideas, and maybe take them back. We want folks to take action! We’re also designing in the opportunity for mentoring.

Of course, there’ll be some social events, and other ways to not only hear content and apply it, but to mingle with faculty and other attendees. We want to foster some community. Also, we’re intending to somewhat front load stuff so that we can adapt. If we hear that we need to do something we haven’t planned, we’re looking to have leeway to address it. The nice thing about being small is the ability to be flexible!

None of this is saying you don’t get much of the same from conferences (except, perhaps, the design). I’ve been on conference program committees, and know conference organizers as well. They typically get more proposals than they can accept, so they can choose a suite that reflect things for various ranges of experience and cover important topics. They may not, however, know all the submitters, and take chances on a few. I laud that, actually, because we can’t know if a new approach or person is worthwhile without experimentation. Still, there is the chance for gaps, and for bad presentations/presenters. They’re also, except for the pre-conference workshops (e.g. my Make It Meaningful one at the upcoming DevLearn), one-off events.

We’re taking a chance on our format, too. We haven’t done it before. It may not work, though we have good reasons to believe it will. So, we hope to see you at the Learning & Development Conference, Oct 10 – Nov 18, if the above thinking about designing a conference sense. We think it does, we hope you do, too.

Projects That Didn’t Fly

20 September 2022 by Clark Leave a Comment

I’ve had the pleasure of leading the design of a number of projects that have had some impact. These include a mobile app a company could point to. Also a game that helped real kids. Even a context-sensitive performance support system that was worth a patent. Then, of course, are the projects that didn’t, for whatever reason, see the light of day.  So here are some reflections on a few projects that didn’t fly.

Back in the mid-90s, I was part of a government-sponsored initiative in online learning, and we were looking for a meaningful project. We made a connection to two folks with a small company that taught about communicating to the press. They could’ve come out with a book, but they wanted to do something more interesting. We collaborated on an online course on speaking to the media. I partnered with an experienced digital producer, and backstopped with a university-based media team. We had a comic skit writer, and cartoonists, to augment our resources. The result was technically sophisticated, educationally sound, and engaging both visually and in prose. It never flew, however, as we didn’t partner it with a viable business model. Which was reflective of the times.

Then, at the end of the 90’s, I was asked to lead a team developing an adaptive learning system. The charge was to help learners understand themselves as learners. I had a stellar team: software engineer, AI expert, psychometrician, learning science guru, visual designer, and an interface designer. The model was to do an initial profile, then present you with learning elements (concepts, examples, practice, etc) and update your model based on your performance. There was even a machine learning component to improve the models as we went along. We actually got a first draft up and running (10 elements in the student model), before ego and greed undermined and killed it. The lessons learned, of course, have continued to inform me, including, for instance, my calls for content systems.

Then, around the mid-2000s, I was given the task to devise a content model for a publisher.  They wanted to develop once and populate a variety of business products. Drawing on previous experience, I developed a robust model, which started from individual elements and supplemented and aggregated them in a systematic way. This also ended sadly. In this case, the software side never reached fruition.

There are lots of reasons good intentions can go awry.  In my case, it wasn’t going to be on a lack in the learning design ;). What I’ve learned, however, is that learning design isn’t the only element that matters. There’s vision, and execution, and partners, and more. All are ways in which things can go wrong. Yet, that doesn’t mean we shouldn’t try. It just means that we should, to the extent of our abilities, also try to ensure the success of the other comments. It’s worth exploring projects that didn’t fly so as to see how future ones might.

Help with breaking up

30 August 2022 by Clark 4 Comments

In a current engagement, we’re faced with the challenge of being given large goals. They can be learning, or performance support, or even just awareness. One of the things we’re wrestling with is how and when to break things up into smaller chunks. To be clear, this is about whether to put it into a separate entity, rather than how to segment within an entity. This isn’t an area of my expertise, I admit. As a consequence, I’ve done some scouring and pondering, and here’re some thoughts and my request for help with breaking up.

My initial reaction is that this is about curriculum. That is, the level above pedagogy: not how to teach, but what to teach. A term which made sense is ‘curriculum mapping‘. Which works for K12, but the advice I found wasn’t helpful in this instance. It seemed to be about iterating, which is good, but I was looking for some research-based principles. We don’t have external standards.

Asking around, my colleagues suggested it’s more like information architecture. I know a bit about information architecture, but not a lot. In general, I take it as organizing around the way users think about the content. Which is good for information, but not necessarily for learning.

Of course, your learning objectives should provide a guide. There should be a path from the learner’s initial state, through enabling objectives, to the final objective. That should define the scope of an experience. If it gets too big, then make one or more of the enabling objectives their own piece. In this case, we’re taking something already created and trying to make sense of it.

Really, I’m fine with that latter, but I just wonder if there are any evidence based principles to guide this thinking. Something besides seemingly sensible breakups. It all seems based upon perception (and iterative testing). However, I wonder if there are metrics, or a principled basis. Hence, my request. I’m asking for help with breaking up. What am I missing? Any pointers?

What’s New at Quinnovation

23 August 2022 by Clark Leave a Comment

Time for an update, as things have been happening, Some over the past year, some more recently. So here’s what’s new at Quinnovation.

So, as I’ve already noted, I was asked to join the Learning Development Accelerator last fall as Editor in Chief of the new LDA Press. That means, practically, serving as both acquisition and development editor. So far, I’m better in the latter than the former. We did publish our first, book, er, mine ;). I’ve also joined as co-0rganizer.

We’re doing some fun things with that. The first is the You Oughta Know series of Wed webinars, introducing people, well, that you oughta know. We’ve had an amazing run of guests. I’ll also be starting up a series of Very Opinionated Tech Takes. Yeah, it’s me going off on various techs, but I will be unpacking my thinking behind the takes. And I have had a number of decades of experience at it… Finally, there’s the forthcoming Learning & Development Conference, where we’re looking to do what we think should be done. That is, a focus on important specifics; we’ve two tracks, one more for beginners and one more advanced. Attendees can choose. We’ve got a good tight faculty, and are expecting a great development experience.

In addition to my LDA duties, I’m still continuing on with Quinovation, of course. That has meant some steady client work since the beginning of the year; including two projects on learning and performance strategy. One is likely to be continuing at least a little while longer. From that one is a topic I’ll be discussing as part of at DevLearn. I’ll also be running a ‘Make It Meaningful workshop there; a full day digging into the principles and tricks of making experiences emotionally engaging. (I’ll also be part of a panel of the Guild Masters.)

I’ve also taken on some other roles via Quinnovation. For one, I’ve been working with an initiative attempting to take K12 STEM into the 21st Century. Yes, there are plenty of efforts in this area, I just happen to be involved in this one that has an approach I’m getting to shape aligned with my perspectives. I’m also now on the advisory board of a startup with a platform for augmenting formal learning programs. Finally, I’ve signed on to assist an established elearning firm improve their approach as part of a growth initiative. All are focusing on applying learning science to make bigger and better impacts. Those are the types of things I can comfortably get behind.

So that’s what’s new at Quinnovation. Reckon I’ll be busier than the proverbial beaver, but that’s preferable to the alternative. Stay tuned!

Templates as content model extensions

19 July 2022 by Clark 2 Comments

I’ve been touting content models for, well, years now. Interestingly, I’m currently doing some more concrete work on them, from the bottom-up. Instead of looking at top-down implementation of governance and structure, the focus is on guidance for creating resources at scale. Yet the two are related, and I think it’s worth looking at templates as content model extensions.

The notion of content models is that instead of creating full courses, we build content in chunks, and pull them together by rule. Or even more appropriately, deliver the appropriate chunk to the right person at the right time. It’s been happening for web design for years, but for some reason the notion of content management systems lags in L&D. Yes, there are entailments – governance, strategy, engineering – but the alternative is that lingering legacy content that’s out of date but no one can deal with.

That’s the top level focus. Underpinning this, of course, is getting the content right, and that means having some good definitions around the content. I’d done that many moons ago, and in a current engagement it’s reemerging. The situation is that there are a number of people all writing content around this particular initiative, and it’s uncoordinated (sound familiar?). The realization that clients are struggling is enough of a driver to look for a solution.

Without a content management system, as yet, it still makes sense to systematize the resources around a map of the space, ensuring they align to what we know about how people learn and perform. That latter is important, because many times they just need the answer now, not a full course.

What we’ve ended up doing is creating meta-content that tell how to develop content that meets particular needs. With entailments, such as assembling a representative team to determine what’s needed and the labels to use. It also involves drafting and testing these content guides, prior to broader use.

It’s the tactical step of a strategic goal to provide support for people to successfully meet their needs. And, to be clear, to reduce the reliance on the support staff. Leveraging the cognitive and learning sciences, we’re building templates as content model extensions. This is before there’s even the technology support available to be more proactive, but planning for the possible future is part of the strategy.

I’ll be presenting a session on this at the DevLearn conference in October. If you’re interested and going to be there, I welcome seeing you.

Emotion, or motivation, or…

12 July 2022 by Clark 4 Comments

I’ve been promoting the importance of the emotional ‘hook’. Which I was called out on, rightly. I freely admit that the phrase is less than fully accurate. So let’s explore the issue of whether we’re talking emotion, or motivation, or…

As context, one perspective from cognitive science is thinking of our ourselves as comprised of three components. One is cognitive, that is what we think and know. Which is malleable, as we can learn more! A second component is termed affective, that is who we are. Which isn’t malleable; these are our fixed characteristics, certainly personality (e.g. OCEAN/HEXACO). Finally, there’s our conative component. This is our intent: to learn, to act, and arguably what we value. 

This last bit, the conative, is what I suggest we neglect in our learning design. We address the cognitive, and there’s little to do on the affective side, but we too often basically assume that the learner is ready for what we’re presenting. Which I suggest is a mistake. 

There’s considerable evidence that we perform better when we’re engaged. When experiences are motivating, and anxiety is kept to a minimum, and our confidence is built, etc. Further, we can address these. We can help folks see the WIIFM, make it psychologically safe, and provide appropriate levels of challenge with useful feedback. (And we should!) However, too often we don’t.

So I use the shorthand term ‘emotion’ to address this.  I use the term to separate from the cognitive in a shorthand way. The problem, of course, is whether anxiety and motivation are truly ‘emotions’. Effectively, they’re not. My stance, however, is that I can’t be talking ‘conative’ to folks who aren’t aware of that concept!

I also resist just talking about motivation. Anxiety is an issue. So too is confidence. John Keller’ has his ARCS model (arguably the only ID theorist considering the conative aspect, though I don’t know if he uses that term ;). His model incorporates gaining/maintaining Attention, manifesting the Relevance of what’s being learned, building Confidence, and ensuring Satisfaction from the experience. Really, we want an umbrella term for these elements. 

There is the concept of engagement. However, it’s been trivialized. Claims that ‘click to see more’ is more engaging, that points & leaderboards are engaging, etc. have undermined the term. So I avoid it to avoid getting mired in that morass. Instead, I think talking about emotion as a shorthand way to address the non-cognitive. Yet…

I was called out for talking about an ‘emotional hook’ by a very learned client. Rightly so. The question is, do we have a better term? Is there a more appropriate and yet still accessible way ta talk about this? Obviously, I haven’t thought so as yet, but I want to keep learning. So if you’ve a better solution, please do let me know. (Feel free to also say that this approach is probably the only solution, at least for now.) Otherwise, I’ll keep looking for a better approach than emotion, or motivation, or…

I’ll be discussing ‘emotion’ in a session for the Learning Guild’s LXD conference, coming up at the beginning of next month. I’m also presenting a two half-days pre-event online workshop on LXD overall, integrating emotion with science. I’ll also explore ‘engagement’ in a full day face-to-face pre-con workshop at their DevLearn conference in October). Hope to see you at one of these!

2022 ITA Jay Cross Memorial Award: Céline Shillinger

5 July 2022 by Clark Leave a Comment

Harold Jarche’s elegantly crafted announcement:

The Internet Time Alliance Memorial Award, in memory of Jay Cross, is presented to a workplace learning professional who has contributed in positive ways to the field of Informal Learning and is reflective of Jay‘s lifetime of work.

Recipients champion workplace and social learning practices inside their organization and/or on the wider stage. They share their work in public and often challenge conventional wisdom. The Award is given to professionals who continuously welcome challenges at the cutting edge of their expertise and are convincing and effective advocates of a humanistic approach to workplace learning and performance.

We announce the award on 5 July, Jay‘s birthday.

Following his death in November 2015, the partners of the Internet Time Alliance — Jane Hart, Charles Jennings, Clark Quinn, and Harold Jarche — resolved to continue Jay‘s work. Jay Cross was a deep thinker and a man of many talents, never resting on his past accomplishments, and this award is one way to keep pushing our professional fields and industries to find new and better ways to learn and work.

The 7th annual Internet Time Alliance Jay Cross Memorial Award for 2022 is presented to Céline Schillinger.

In her recent book, Dare to Un-lead, Céline asks, “Can there be liberty, equality, and fraternity at work” Then she shows examples of how this can be achieved. As Head of Quality Innovation & Engagement at Sanofi Pasteur Céline helped to create the ‘Break Dengue’ global community to fight dengue fever. Céline understands the power of community. She says that, “If you cannot find a community of practice for your professional development, then create one.”

Céline has often challenged the status quo, especially regarding the lack of diversity in many workplaces.

“What really matters is to mirror the diversity of the world we serve. We need more women… more humanities majors… more people of colour… more professionals coming from other jobs… in short, a much bigger diversity of viewpoints at all levels. We also need more network and co-construction across levels, as the old pyramidal system is no longer fit for purpose.”

Céline has said that companies must cultivate their rebels in order to remain relevant to their workers, while staying competitive in their arenas. These rebels can let them see beyond the organization‘s walls. We are sure that Jay Cross would agree.

Links:

https://weneedsocial.com/about-me

https://weneedsocial.com/praise-dare-to-unlead

https://www.europeanpharmaceuticalreview.com/article/69269/quality-lever-transformation-sanofi/

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